BYRG'S BERBS 'HOW TO' PAGE
THIS WILL BE OUR HOW TO PAGE! FOR INFORMATION ON "HOW TO" PROGRAMS THAT YOU NEED OR YOU COULD USE TO HELP YOU MAKE YOUR BUSINESS A SUCCESS!
DO YOU HAVE A SITE THAT WOULD BE USEFUL TO MY READERS? CONTACT ME!
" If you have the ability to reach, the top is always vacant."
Author Unknown --- Submitted by Yasir Khan --- Punjab, Pakistan
"PROMOTING YOUR BUSINESS IN INTERNET MARKETING"
MANY HAVE BEEN ASKING LATELY, "HOW DO I PROMOTE MY BUSINESS?".
SO, THIS ARTICLE WAS BORN. A SHORT SYNOPSIS OF THE MANY AND DIFFERENT WAYS POSSIBLE TO MARKET ON THE INTERNET FOLLOWS. HOWEVER, BE AWARE THAT ENTIRE COURSES HAVE BEEN WRITTEN ON THIS SUBJECT, EVEN ON ONE FACET OF IT.
THE FIRST PLACE I SEND MY DOWNLINE TO IS FREE CLASSIFIED ADVERTISING.
NOW, MANY OF YOU FEEL THAT THIS IS A WASTE OF TIME. YOU FEEL THAT NO ONE READS FREE CLASSIFIEDS. WELL, YOU ARE MISTAKEN. NOT ONLY ARE PEOPLE READING THEM, THEY ARE VISITING THE SITES BEING PROMOTED. BUT HOW CAN YOU STAND OUT AMONG THE CROWD OF OTHER PROMOTERS OF SIMILAR PRODUCTS? THERE ARE WAYS!
SOME SITES, SUCH AS ADLAND PRO, HAVE PLANS THAT YOU CAN PURCHASE FOR ABOUT $5. THIS ENABLES YOU TO HIGHLIGHT YOUR TITLE, OR CERTAIN KEY WORDS SUCH AS FREE, A N D THEY ROTATE YOUR AD TO THE TOP OF THE FIRST PAGE IN YOUR CATEGORY DAILY. SSEE THE "ADLAND PRO" BANNER ON "BANNER PAGE" FOR A LINK TO THEIR SITE.
ANOTHER THING TO KNOW ABOUT FREE ADVERTISING WITH CLASSIFIED ADS IS:
YOU MUST POST YOUR AD TO THESE SITES WEEKLY (SOMETIMES DAILY, IF THE SITE IS POPULAR), A N D YOU MUST PLACE YOUR AD ON MANY FREE CLASSIFIED ADVERTISING SITES.
IMPOSSIBLE, YOU THINK? NOT AT ALL!
SIMPLY DOWNLOAD A COPY OF THE ADWIZARD BY W A V E G E T .C O M (SEE HOME PAGE). YOU CAN GET A FREE 60-DAY TRIAL (WHICH WILL GIVE YOU A LONG ENOUGH TIME TO TEST IT). IF YOU DECIDE IT WORKS GREAT FOR YOU, YOU MUST PAY FOR A LICENSE: A WHOPPING $10!
(HOW DOES PAUL BEUGER DO IT?)
THEN, OF COURSE, YOU CAN ADVERTISE AT THE PAID CLASSIFIED AD SITES. BUT, FOR OUR PURPOSES, THIS SITE TRIES TO HELP THE NEW BUSINESSPERSON BY MAKING F R E E SITES AVAILABLE. PPCS AT SEARCH ENGINES ARE AN EXCELLENT WAY TO RECRUIT. YOU CAN LEARN TO ADVERTISE WITH PAY PER CLICKS FOR PENNIES A CLICK, IF YOU USE LITTLE KNOWN KEYWORDS. GOOGLE DOES NOT CHARGE YOU FOR CLICKS ALONE, BUT ONLY WHEN THE CLICKER ACTUALLY GOES TO YOUR SITE. LEARNING PPCS IS A LESSON BY ITSELF, SO THAT YOU KNOW WHAT YOU ARE DOING AND DO IT REASONABLY WELL.
ANOTHER EXCELLENT WAY TO ADVERTISE IS IN EZINES! THERE ARE GROUPS SUCH AS "NOOZLES" THAT WILL LET YOU ADVERTISE IN MANY FREE EZINES FOR FREE! FOR PERHAPS A SMALL FEE, MANY TIMES, F R E E, THESE SITES WILL PUT YOUR ADVERTISEMENT IN HUNDREDS OF EZINES. ALL YOU NEED TO DO IS TO SUBSCRIBE TO THE EZINE! YOU WILL LEARN THAT SOME ARE BETTER THAN OTHERS. THESE PROGRAMS ALWAYS LIST THE AMOUNT OF SUBSCRIBERS TO EACH EZINE SO YOU CAN JUDGE BY THAT NUMBER.
FINALLY, I'D LIKE TO INTRODUCE YOU TO TRAFFIC EXCHANGES! YOU WILL FIND THESE SITES VERY EASILY ON THE NET BECAUSE THERE ARE VERY MANY OF THEM. I HAVE CHOSEN QUITE A FEW BETTER ONES FOR YOU HERE. SEE MY BANNERS PAGE, AND BANNERS PAGE II FOR LINKS TO #1 - TRAFFIC SWARM,
HIT COMPOSER, HIT SNAPPER, AND ON MY BANNERS/LINKS FROM WAHMS PAGE, A TRAFFIC EXCHANGE CALLED "WAHMTRAFFIC", OF COURSE! iF YOU SEARCH UNDER "TRAFFIC", YOU'LL GET MOST OF THE ONES AVAILABLE! HOW DO THEY WORK? YOU LIST YOUR WEBSITE URLS. SO DO MANY OTHERS. YOUR URLS WILL ROTATE AS PEOPLE ARE SURFING FOR THE CREDITS TO GET THE HITS TO THEIR OWN SITES. SO, IN EFFECT, YOU ARE "EXCHANGING TRAFFIC" TO YOUR SITE WITH OTHERS. THEY DO PROVIDE HITS TO YOUR SITE VERY WELL. AGAIN, MOST OF THESE SITES ARE F R E E, ALTHO YOU CAN USUALLY BUY THOUSANDS MORE HITS TO YOUR SITE THAN YOU ARE ABLE TO SURF FOR.
MORE ADVERTISING PROMOTIONS CAN BE DONE THRU SAFELISTS (SEE THE BANNER FOR "HERCULIST" ON THIS SITE), WHICH IS EMAILING TO AN OPT-IN LIST THAT SOME ONE OWNS. THERE ARE COURSES ON GENERATING YOUR OWN LISTS THAT YOU CAN SEND TO. THERE IS ALWAYS INDIVIDUAL EMAILS TO YOUR CLOSE FRIENDS AND FAMILY, ANNOUNCING YOUR SITE AND INVITING THEM TO VISIT.
THERE ARE OFFLINE WAYS TO PROMOTE: YOUR LOCAL NEWSPAPERS THRU ADS, OR PRESS RELEASES, FOR SOME F R E E ADVERTISING. YOU CAN PRINT FLYERS TO POST AROUND TOWN, BROCHURES TO GIVE OUT WHEREVER YOU GO, SIMPLE MEANS, SUCH AS BUSINESS CARDS. ONLINE PROMOTING IS WHAT THIS SITE COVERS. SO YOU CAN LOOK AROUND, CLICK ON AN INTERESTING BANNER/LINK, AND SIGN UP FOR THE PROGRAM. THEN WATCH YOUR SALES SOAR!
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Putting The "Service" Back In "Customer Service"
By Sean Cohen
The future of customer service is here. Technology has made seeking out support faster and easier than ever. But, has your digital age company sacrificed true service in the name of automation?
Today, finding customer support is as simple as writing an e-mail or picking up the phone. But, even though you're not face-to-face with your customers, you still leave a lasting impression. Do you come across as caring and competent, or menacing and mechanical?
Offering stand-out service on the Internet isn't as hard as it is rare. Take these simple steps towards old-style service in the digital age:
Give Each Customer a Personal Response
Be Clear, But Sincere
Offer Live Customer Support
Make Sure Your Support Reps Have All the Answers
Give Each Customer a Personal Response
When a customer sits down to e-mail your company, it's because he needs help. He chooses e-mail because it's quick, but his request still warrants a satisfying and personal response!
Companies eager to save time and money often take automation too far in their customer support. Each customer has a unique question, and deserves a unique answer. Even if you save time by copying and pasting stock replies, change the opening and closing to make the message sound less robotic.
Be Clear, But Sincere
When responding to customers' e-mail, be sincere and to the point. Before sending a message, try turning the tables. Ask yourself, "Would this answer satisfy me if I were the customer?"
Take that extra moment to give your customer the help he deserves. It might mean the difference between a satisfied customer and a credit card chargeback!
Offer Live Customer Support
E-mail has become an acceptable form of communication. But, live customer support is still necessary. The plethora of information available online can be overwhelming to customers, especially those new to the Internet!
Single your company out from the crowd by providing customers with a real person to talk to. Live phone support is an invaluable way to foster trust. When your customer has reached the end of his Internet rope, and just needs help, your toll free number is the answer he's looking for.
Make Sure Your Support Reps Have All The Answers
The presence of phone support will do no good if your staff doesn't know your product! Customer support reps should be warm and friendly, and willing to help with any aspect of your product.
What a good feeling it is to talk to someone who feels confident in his product. It's even better if he's knowledgeable enough to solve your problem without transferring you all around the company!
Provide Stand-Out Service; Gain Lifelong Customers
Too many e-businesses skimp on customer service, hiding behind web sites and message boards. Customer support is an integral part of every company, even those operating solely online. Be one of the few to offer stellar service, and gain customers for life!
Customer Service is becoming a lost art, but Sean Cohen wants to make sure that never happens at AWeber Communications! Find out what service is meant to be.
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Send E-Mail to: ybyrger@gmail.comCopyright © 2011 Yvette Bergeron. All Rights Reserved